Advertising: Ever Wonder why McDonalds burgers look better in advertising?

 

Have you ever wondered how McDonalds manages to make its burgers look so much more appetising in their advertising than they do in real life, wonder no more. This video takes a peek behind the scenes at a McDonalds photo shoot to explain some of the tricks that are used to make you crave a quarter pounder. Amazingly, the ingredients in the two are exactly the same—though they do look very, very different by the end of the process.

 

Sources: Gizmodo, YouTube

Leave a Reply