Your logo is the tip of the iceberg Your brand is more than the logo that sits on your business card, or colour scheme that runs through your website. A strong brand should have a solid brand strategy. A strategy looks at key areas that empower a brand and builds trust with its audience. 5 key […]
In our previous blog (link) we discussed the importance of your Branding Strategy. A key part of any savvy brand plan should, of course, include video. In fact, we’ll just let some stats and figures do the talking first: ‘Online video is 600% more effective as a marketing tool than print and direct mail […]
Let’s start at the very beginning and talk Branding! There’s a diverse range of thoughts and opinions on what Branding actually means, but to keep it simple; Branding is your business personality. It’s what encompasses you and your company, it’s your first impression, your lasting impression and what makes your company stand out from the […]
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